Doltone House - Hyde Park, Sydney

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  Cameron Woods 
Marketing Director L’Oreal South Asia.

Cameron Woods gained a solid grounding in Marketing & Sales as part of the Ford Motor Company Internship & Graduate program in 2003. Three years later, he moved to Nestle Australia where he gained valuable experience in FMCG brand marketing. Seeking new personal and professional challenges, Cameron moved to the UK in 2008 where he commenced his career with LOreal that now spans almost eight years and counting. Starting as a Brand Manager within the Professional Salon Division, he gained great insight into the beauty industry, B2B marketing and the importance of service within the salon environment. In late 2010, Cameron moved home to Melbourne with the LOreal Group and made a transition into their Consumer Products Division, the most FMCG part of the business.  Since then, he gained extensive experience across a range of functions, categories and brands. From 2013 to 2015 Cameron held the position of Marketing Director LOreal Paris, the groups iconic flagship brand and recently moved to take up a regional role as Marketing Director South Asia, based in Singapore. 

  Mel Greig 
Radio Announcer and TV Panellist

Over the past 15 years, Mel has worked for the biggest radio networks in Australia as a solo announcer, night show announcer, breakfast announcer, radio producer and radio voiceover artist.  She was co-host of the nations biggest night time radio program The Hot 30 Countdown both on radio and television and has interviewed international stars including Rihanna, One Direction, Ed Sheeran, Justin Bieber and Zac Efron.  On this program, she became involved with the Royal Hoaxphone call which was a life changing experience played out across the global media. Mel recently stared on Celebrity Apprentice Australia nationally on the nine network and has since continued her relationship with nine as a regular TV Panellist on the Mixed Grill segment on the Today Show.  Her true passion is to use her voice and after a 3 year hiatus from the airwaves, Mel has joined the 96.5 Wave FM breakfast show in Illawarra based in Wollongong.

  Dr. Linden Brown 
Chairman Market Culture Strategies 
Visiting Professor, Australian Graduate School of Management, UNSW 

Dr. Linden Brown is the chairman and co-founder of MarketCulture Strategies Inc., a Silicon Valley company focused on measuring the level of customer centric cultures of organizations and the associated risks and opportunities.  MarketCultures research has resulted in a unique tool for measuring and benchmarking the level of customer centricity of organizations against a worldwide database.Linden has published 16 books in the field of marketing, strategy, and leadership including the latest edition of the No. 1 selling Australian university textbook, Marketing, 9th Edition, 2013 with Professor Philip Kotler, the S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University.  His latest book, The Customer Culture Imperative: A Leaders Guide to Driving Superior Performance, with Chris Brown, is a unique guide to help organizations measure and chart a roadmap to strengthen customer centricity.  In the U.S. Linden has partnered with a number of organizations to measure, develop and embed a customer focused culture.  He has worked with a number of large businesses including Ericsson, Hewlett Packard, Bell Canada, Telstra, Fairfax Media, BlackRock, Ergon Energy and Speedo. 

Howard Spreadbury 
Head of Retail M&C Saatchi 

Widely considered one of the most innovative retail specialists in the market, Howard has had a long career meshing data and technology with in-store environments delivering brilliant results. His experience spans both retailers and iconic brands such as Westfield UK and Australia.  He currently leads M&C Saatchis newest retail practice 14 Forty.  Previously he led DDBs retail division where he launched Telstras Store of the future in Sydney.  Howard joined M&C Saatchi in 2015 and his clients include BWS, Woolworths, CBA, Sydney Airport and The Athletes Foot.

  Alex Alwood 
CEO The Holla Agency

For over 20 years Alex Allwood has helped brands grow by creating simple, fee good experiences that people want to talk about and share with their friends and peers.  She is the founder and CEO of The Holla Agency; a leading customer experience company that helps brands to grow by, developing a customer-centric competitive advantage, designing emotional experiences which connect and engage and improving customer value to foster advocacy.  Author of Customer Experience is the Brand, Alex wrote the book for brand leaders to bridge the gap between yesterdays marketing and the next evolution of the brand - customer experience.   Alex writes for Marketing Magazine on customer experience strategy and hosts the program Customer Experience Live Conversations.
  Linda McGregor 
Founder All About Eve 

With over 25 years experience in marketing, advertising & business strategy in the UK, Asia and Trans-Tasman, Linda has wide-ranging expertise across most business categories – including Government, Retail, Financial Services, Not-for-profit, FMCG, Publishing, Pharmaceutical, Automotive and Travel & Tourism to mention a few.As founder & owner of the leading and most credited female insights consultancy in Australia & NZ, Linda is an acknowledged pioneer & expert on applied understanding around women.  At All About Eve, the consultancy she established over a decade ago, her team unpack insight into gender differences impacting women.  Uniquely, by examining both the conscious and subconscious, Linda has developed an actionable approach to allow her consultancy to truly claim, we know women and clients to use this Intelligence go beyond the think pink female marketing stereotype to really understand women and how to communicate effectively with them.
  Samantha Bartlett 
General Manager – Marketing & Customer Capability Australia Post 

Samantha is responsible for customer experience design, innovation and experience improvement; as well as brand strategy and marketing management.  She has worked across a number of industries including the energy retailing sector, financial services and now postal logistics mainly in strategic marketing and sales roles.  Her background in customer strategy and her ability to apply commercial rigour whilst continuing to innovate has been successfully translated in both strategic and operational environments. Samantha is responsible for steering the enterprise toward a customer focused culture where the customer becomes front and centre of the Australia Post strategy.  Creating exceptional customer experiences and successful customer relationship marketing strategies go hand in hand to deliver competitive advantage.  Her natural curiosity about human behaviour has shaped her career and she is always looking beyond the data to understand the often unvoiced needs of the customer and what really motivates their behaviour.  Samantha holds a Bachelor of Behavioural Science (BBSc), Graduate Diploma in Business (Grad Dip Bus) and Masters of Marketing (MM).
  Andrew Thornton
Co Founder and Director, The Customer Edge and Chair of the Australian Marketing Institute (AMI)

Andrew is passionate about the mutual benefits that a holistic approach to Customer Experience Management can deliver to a business and its customers – if it is executed sincerely and effectively. Andrew’s career has spanned senior leadership roles in corporate Australia across the financial services, telecommunications, professional services and infrastructure sectors, holding senior executive positions with leading brands including AMP, Optus, St.George Bank and Transurban.  Andrew has been a champion of the value of customer centricity throughout his corporate and consulting careers. He was at the forefront of the customer relationship management ‘movement’ in Australia as a business philosophy and his belief in the value of focusing on customers carries through to today.  So much so that in 2015, he Co-Founded The Customer Edge;a specialist consulting practice that focuses on working with clients (partners) to devise and deliver a holistic approach to customer experience management.

Based on his experience and research, Andrew devised the Total Customer Experience Framework which is at the core of the work undertaken today by TheCustomer Edge. Andrew is a graduate of the David Syme Business School, Monash University and is a Graduate of the Harvard Leadership Program. He is a Fellow of the Australian Marketing Institute (FAMI) and a Certified Practicing Marketer (CPM). He is also a Member of the Australian Institute of Company Directors (MAICD). Andrew is the Chair of the Australian Marketing Institute ( and Deputy Chair of the Australian Society for Progress and Wellbeing (