What’s behind the Apple v. Samsung patent fight?
- How far can a company go to patent a product?
- Did Samsung really copy Apple?
- What's the real behind-the-scenes game?
(Defensive) patents
- How big is your patent portfolio? Size is important
- Patent 'thickets' and patent 'trolls'
- Defensive v. innovative patents
Trade marks and the internet
- Overseas internet sites
- Brand protection and the overseas dimension
- Electronic commerce and domain names, and trade marks on the internet
John MacPhail is the head of the IP and Technology section at Finlaysons Lawyers in Adelaide. He is an expert in and advises and assists in all aspects of intellectual property, marketing, advertising and sales law. John represents a wide variety of clients in commercial transactions and disputes concerning protection of brands, trade marks, and more.
Event details
Venue:
The Armoury, The South Australian Museum, North Terrace, Adelaide
(Please note the Armoury is situated behind the museum. Enter from the lane way next to the Art Gallery and the Museum or the lane between the Library and Museum – refer to this map.)
Timing:
5.15PM for 5.30-7.00 PM (includes refreshments)
Registration (inc GST):
AMI Member $40
CPM Member $35
Student Member $30
Non-Member $50
RSVP date: noon, Tuesday 14 February 2012
This seminar qualifies for one hour professional development under the CPM program of the Australian Marketing Institute. |
