2010 Australian Marketing Institute Awards for Marketing Excellence

UPDATE: 12 OCTOBER 2010 - MASTERCLASS, CONFERENCE & AWARDS DINNER ALL NOW SOLD OUT
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The Australian Marketing Institute Awards for Marketing Excellence are presented to those organisations and marketers who have achieved extraordinary success from innovative and effective marketing practices.

The 2010 Awards will be presented at a Gala Presentation Dinner at the
Sofitel Melbourne on 13 October 2010.

Tickets: Entry to the Awards Dinner is included in your conference registration.
Additional tickets are available for the Awards Dinner at a cost of $160.
You can also book a table of 10 for $1300.

Dress Code: Business/Lounge Suit

About the Awards

The annual Australian Marketing Institute Awards for Marketing Excellence rewards a diversity of marketing programs within a wide range of budgets and industries. The Awards have evolved over the years in response to new developments in marketing theory and practice to reflect the growing appreciation of the critical role of marketing as the vital source of value creation for a business.

The Australian Marketing Institute Awards for Marketing Excellence recognise outstanding examples of marketing programs in accordance with best practice criteria in each of the following categories:

1. Brand extension
2. Brand revitalisation
3. Consumer insight
4. Corporate social responsibility
5. Education
6. Experiential and brand experiences
7. Green marketing
8. Incentive marketing
9. Internal marketing
10. Loyalty programs
11. Marketing communications (Business to Business)
12. Marketing communications (Business to Consumer)
13. Multimedia and interactive
14. New brand
15. New product/service launch
16. Relationship marketing
17. Social marketing
18. Sponsorship
    
    Full category descriptions click here

Edited summaries of the Award winning entries will be published on the AMI website, in the annual edition of Professional Marketing magazine, in the AMI’s Marketing Update newsletter and in the special AMI Awards Presentation Booklet to be available at the Awards presentation dinner.

The winner of the prestigious 2010 Australian Marketing Institute Marketing Program of the Year is selected from the national category winners. This award is made to the entry judged as the most outstanding marketing program across all categories. This is the highest accolade in marketing within Australia and provides outstanding profile and exposure to the achievements of the winning organisation.